Social Media Marketing

Social Media Marketing

A fluid approach that integrates the power of social channels with your wider marketing strategy, to catch consumers at the relevant stage in their journey.

Facebook, LinkedIn & Instagram: How social media marketing can capture the right attention.

Social media has presented brands with a unique way to interact with their customers. It’s brought personalised, one-to-one marketing to the forefront, and with the average person spending up to 3 hours a day on social media, that’s a lot of opportunities to connect with your audience.

We take an audience-first approach when building your social strategy. By delving into the primary demographics that spend their time on each platform, and knowing who uses your products and services, we can make informed decisions in the constantly-changing social space. With specialists in Facebook, Instagram and LinkedIn, we deliver seamless integrated messages that capture the right attention when it matters most.


With so much information at their fingertips, consumers need even more brand touch points before they complete a sale. Social media is a powerful acquisition tool, because it’s such a cost-effective way to reach a large portion of your audience. Abstract Digital’s social marketing approach gets to know what attracts your customers and what makes them buy, systematically testing the messages we send out to maximise your profits.


Capitalise on the possibilities with a Facebook advertising agency.

Facebook is home to almost 2.45 billion monthly active users – making it the most used social media platform today. The reach potential is enormous, but there are undoubtedly some challenges in the way for advertisers who have to navigate attribution, campaign management, mobile optimisation, budgeting and more.

One common reason we see businesses fall at the Facebook hurdles is that they don’t take the steps to understand buyer personas, and create a customer journey accordingly. Working with a Facebook marketing agency like Abstract Digital means taking a full view of your campaign performance; we integrate Facebook advertising with your wider strategy and we measure results at every step.

Create, manage, optimise:

Our approach to social.

Abstract Digital could become your partner in social media marketing in New Zealand. Whether you need us to fill in the gaps in your knowledge, or want us to take over the reigns completely, our campaigns are designed to deliver total client satisfaction by viewing your business as a whole and identifying ways to encourage its growth.

SEO create

01 Create

We build an omni-channel social strategy that’s weighted where your customers mostly spend their time. We don’t just build ads for the sake of it; we launch performance campaigns with a view to build your business.

Technology Build

02 Manage

From a simple campaign through to automated journeys for your audience, we’ll take care of implementation and management, to ensure seamless delivery and to keep a close eye on your campaign’s progression.

Technology optimize

03 Optimise

Through regular reporting and ongoing research, we’ll tweak your social media marketing at every stage – for more sign-ups, sales and success for your business.

So what’s your campaign missing?

As digital marketing becomes more prevalent, and every industry is vying to capture their audiences attention online – the digital customer experience is represented across multiple platforms and mediums. 

Focusing and developing multiple channels & platforms refers to an ‘omnichannel’ approach, which ensures you are reaching your target audience at the right time, in the right places.

Need a helping hand?

Send an email to

to uncover a bespoke, fullscale digital strategy that’s designed by us to drive your growth.

We have the tools and knowledge to become your business’ right-hand team in social media marketing in New Zealand and beyond. We’d love to talk about what you want to achieve, so we can envision how Abstract Digital can help you get there.