Who We Are

A Team of Technical, Creative & Strategic Experts

Abstract Digital is the collective home of a bunch of technical, creative and strategic experts based across New Zealand, Australia and the UK. We fit together pretty well because we all share a deep passion for the digital space. Reaching your audience with tailored, targeted messaging to drive profitable, scalable results is where we shine.


Building a strategy that’s yours & yours only

From the conceptualisation of Abstract, we made the call to move away from the productitisation of digital marketing. We’ve learned that customer experience differs hugely from brand-to-brand, which is why we map out a tailored strategy that suits each individual business we work on. A deep understanding of your audience and brand, and an “eyes on the prize” target mentality throughout the process, is what makes your strategy a success.

Our business model puts client results in the driving seat. You won’t ever speak to sales people or under qualified account managers, because they don’t work here.

Instead, you’ll work with a digital strategist who knows your brand and digital inside-out. Alongside your digital strategists, our channel specialists work together to deliver real business outcomes.

We’ve worked with ASX-listed businesses, venture capital funded startups, multinational SaaS companies, multinational retailers and more – so partnering with Abstract means you’re in good company.

We’re also an accredited service provider with the Regional Business Partner Network (RBP); an NZ Government-funded initiative to accelerate Kiwi SME’s transition to digital.

Our Team




Technical Analyst & SEM






Email & Automation


Paid Social





The stuff that matters

We are…

Performance driven

Data and science back our strategies, and we’re always aiming to deliver more than the day before


Education is key to everything we do, so our clients understand and play a central role in their strategy

A partner

We’re an extension of our clients’ businesses, here when you need us and sharing the same vision as you

Our Clients

1,440 trees planted

500 trees planted

1,000 trees planted

Offset 10 tonnes of CO2

6 months of climate impact

Need a helping hand?

Send an email to

to chat about getting the Abstract Digital team on your side.

Growing your business and achieving a better ROI on your digital marketing starts with a conversion.